Making Sense of a Blend A cognitive-semiotic approach to metaphor

نویسندگان

  • Line Brandt
  • Per Aage Brandt
چکیده

In this paper we propose an analysis of the metaphor "This surgeon is a butcher!” discussed in Grady, Oakley & Coulson 1999, introducing it into a mental space framework derived from conceptual metaphor theory (CMT), blending theory (BT) and cognitive semiotics. The method of analysis is to work backwards; we attempt to reconstruct the meaning of the butchersurgeon metaphor by giving a step-by-step description of the cognition involved in understanding an occurrence of the metaphoric expression, and hypothesize a general framework for analyzing metaphoric blends and other kinds of rhetorically potent integrations of semiotically distinguishable conceptual contents (mental spaces) in expressive blends. It is argued that

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Making sense of a blend

In this paper we propose an analysis of the metaphor "This surgeon is a butcher!” discussed in Grady, Oakley & Coulson 1999, introducing it into a mental space framework derived from blending theory and cognitive semiotics. We attempt to reconstruct the meaning of this metaphor, and hypothesize a general framework for analyzing metaphoric blends and other forms of expression that utilize blends...

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تاریخ انتشار 2005